Annual Conference

Conference Session

2013-11-16

"Dispelling the Myth of "School Lunch" - Steps to a Successful Program"
Key Areas: Communications and Marketing
Session: Session D - Saturday, November 16th: 1:30 p.m. - 2:30 p.m.

- Mesquite B

Speaker(s): Robert Schram - Director of Campus Catering, Clovis Unified School District
Nancy Whalen - Registered Dietitian, Clovis Unified School District
Kathy Riedel - Manager of Campus Catering, Clovis Unified School District
Donna Coonce - Supervisor, Clovis Unified School District
Christine Focha - Food Broker

Objectives: Describe the difference between "school lunch" and "lunch at school".

Identify market trends and focus efforts to create enjoyable dining experiences and increase participation in school meal programs.


Description: Are we allowing the public to define "school lunch" or are we telling our story of how wonderful lunch at school is these days? Join us as we refocus our efforts on the overall student dining experience (not just on calories, fat, salt & cost).



Speaker Bio(s):

Robert Schram - Clovis Unified School District
Speaker Bio:
Robert Schram is the director of child nutrition for the Clovis Unified School District; he has 37 years of food service experience. Twenty years in the private sector and seventeen years in school food service.

One Meal at a Time
An interactive presentation looking at the financial workings of a school nutrition program. The speaker with invite members to share real life challenges in the presentation.

Nancy Whalen - Clovis Unified School District
Speaker Bio:
Nancy Whalen has worked as a registered dietitian in school nutrition programs from coast to coast (Virginia Beach, Oakland and Clovis) for 15 years.

Before that she attended CSU, Fresno and Vanderbilt University Medical Center in Nashville.

Kathy Riedel - Clovis Unified School District
Speaker Bio:
Kathy Riedel has worked in school nutrition for past 29 years - currently a manager of 15 sites (~75 people)

Before that had her own tour company called "Mommy & Me Tours"!

Donna Coonce - Clovis Unified School District
Speaker Bio:
She has worked for Clovis Unified School District for the past 16 years. She currently ia a Supervisor of 8 sites, Preschool through High school. She also has a Medical Center. Before that she was a stay home Mom and worked a little in retail.
California School Nutrition Association
PO Box 11376, Burbank, California 91510
Phone: (818) 842-3040 | Fax: (818) 843-7423
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