Annual Conference

Conference Session

2015-11-07

"Marketing School Lunch in the Digital Age"
Key Areas: Communications/Marketing
Session: Session C - Saturday, November 07th: 8:45 a.m. - 9:45 a.m.

- 107
Session Repeat: Session F - Sunday, November 08th: 8:00 a.m. - 9:00 a.m. - 107

Speaker(s): Herbie Smith - Executive Director, The San Marcos Promise, San Marcos Unified School District

Objectives: Following this workshop, participants will understand how to leverage free digital tools, including graphic design, social media, and the web to establish a positive presence within the community and increase participation in the NSLP and NSLB.

Description: Having difficulty establishing a web presence for your program? Still wondering if social media can assist you in reaching your target customers? This session will explore marketing in the digital age and uncover some easy-to-implement solutions to connect you with your customers and boost sales! We will take a close look at a variety of social media tools and highlight their unique advantages and disadvantages while understanding what content will engage your audience. In addition, some basic principles of graphic design and digital photography will be addressed that will give you the confidence you need to elevate your program to the next level!

Speaker Bio(s):
California School Nutrition Association
PO Box 11376, Burbank, California 91510
Phone: (818) 842-3040 | Fax: (818) 843-7423
President's Party Sponsors:
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